Born from a grandmother's kitchen, refined by modern science — Anjana Care is where tradition meets purity.
My grandmother used to hand-grind neem, turmeric, and aloe every morning for our family. She called it the five-minute ritual. When I moved to the city, I realised nothing on the shelf replicated that — pure, honest, effective. So I built it.
Anjana Care was founded in 2019 in Delhi after Anjana Verma spent two years researching traditional Indian herbalism alongside modern cosmetic science. What started as small-batch artisan blends shared with friends quickly grew into a trusted wellness brand.
Every formula is developed in-house, tested on willing volunteers (ourselves first!), and made in small batches to preserve freshness. We partner with certified organic farms across India for our raw botanicals.
Anjana begins experimenting with Ayurvedic herbs at home, inspired by family recipes.
The Lip Balm and Face Wash sell out within 48 hours at a local wellness market in Delhi.
All formulations pass dermatologist testing. Cruelty-free certification achieved.
Anjana Care reaches 4.8-star average across 500+ verified reviews.
Full e-commerce launch — bringing Anjana Care to every corner of India.
Expanding product range with hair care and body care collections.
Every ingredient is sourced from certified organic farms. No fillers, no compromise.
Never tested on animals. Certified by Leaping Bunny and PETA India.
All packaging is recyclable, biodegradable, or refillable. Plastic-free by 2027.
5% of profits go to women farmers who grow our herbs through our SHE Fund.
Herbalism + Cosmetic Chemistry. 8 years in natural wellness.
BSc Biochemistry. Leads all formula testing and development.
Builds the Anjana Care community across social platforms and events.
Explore our full range of pure, natural skincare products.